Most of us have some hobby or narrow interest shared by only a small segment of the population. Whether it is Chinese kite flying or crewel embroidery, this hobby offers you a good entry point into marketing an article. There is a publication catering to almost every hobby. Find the right one and you will also find a truly interested audience for your work.
Readers will remain interested in your articles if they are filled with useful content. Informal writing will best connect with the reader. This is true even if the topic is technical; it helps take the jargon edge off the topic so even normal people can understand. Do not alienate your readers with boring content.
Write interesting description tags. The more intriguing these are, the more likely you will attract readers to you. These little descriptive markers are what shows up when someone searches for you on a search engine, so the more descriptive you can be in a few short words, the better.
Every once in a while you should take some of the top news stories from the past and showcase them on the cover of your newsletter. This is a good idea because some of the readers may have overlooked an article and they will get the chance to read it.
If you are repeating something that you saw on another person's site then you need to be sure to give them credit for it and provide a link back to their site. This will save you from having anyone upset with you and it will let your users see that you are noble and can give credit when it is due.
Knowing that the level of shared interest is the key, you are now ready to share your expertise with others. You have identified two or three publications that most closely match your hobby. You have immersed yourself in these publications. Now you are ready to write a successful article.
